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Every Baby Well®

You don’t have to figure it all out alone.

Every Baby Well® Preconception Health

You don’t have to figure it all out alone.

Welcome to your preconception journey—we’re so glad you’re here!

What you do before pregnancy matters more than most people realize. Your health in the months leading up to conception can shape everything from fertility to your baby’s lifelong well-being. That’s why we’ve created a space filled with trusted supplements, science-backed tips, and expert guidance to help you prepare your body for a healthy pregnancy and a thriving baby. Let’s take this important step together.

The Preconception Revolution

Give your future baby the strongest start possible

Your baby’s health story begins months before you conceive. The choices you and your partner make now not only impact your fertility, but become the blueprint for your child’s entire life.

The Preconception Revolution reveals how your health today shapes your baby’s tomorrow. Blending the latest in functional medicine and epigenetics, this book shares science-backed strategies that don’t just improve conception—they influence your child’s lifelong health.

Preorder Your Copy

Not Sure Where to Start?

Browse the categories below and take your first step on your preconception wellness journey.

The Every Baby Well® difference

Pure.

Every product is made with the highest-quality ingredients and is third-party tested for purity and potency, so you can feel confident in what you're putting into your body during this important phase.

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Backed by Research.

Research confirms what functional medicine has known all along: targeted micronutrients help optimize fertility, support healthy fetal development, and promote long-term wellness for both parent and child.

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Physician curated.

Each supplement has been thoughtfully selected by Ann Shippy, MD to support you during preconception. These are the same trusted formulas she uses with her patients to help you prepare your body for a healthy pregnancy and a thriving baby.

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Not sure what stage you are in? Learn the different phases leading up to pregnancy, "Preparing for Pregnancy: The Often Overlooked Phases That Help Shape Fertility and Your Baby’s Future"

A Healthy Baby Starts with You

Your health before pregnancy can influence everything from your baby’s brain development and immune strength to their long-term well-being.

That’s because your body becomes your baby’s first home. If nutrients are depleted or toxins have built up, it can affect everything from fertility to early development.

While taking a prenatal vitamin is a great first step, it’s just one piece of the puzzle. Ideally, you give yourself 6–18 months to fully prepare, nourishing your body, supporting gentle detox, and restoring balance.

If your current care isn’t addressing this critical phase, you're not alone. That’s exactly why the Every Baby Well® Preconception + Fertility Program was created, to guide and support you every step of the way. Your next step starts here.

Enroll now

Clean beginnings

A healthy pregnancy starts with a clean foundation. Every day, we are exposed to toxins, endocrine disruptors, and heavy metals that can build up in the body and impact fertility.

Clean Beginnings is a science-backed liver support formula designed to help both men and women eliminate toxins, balance hormones, and optimize reproductive health before conception.

Are you prepared for pregnancy?


Take our preconception readiness quiz and learn how prepared your body is for pregnancy.

Why Paternal Health Matters for Fertility and Baby

When it comes to getting pregnant, most people (and doctor's) focus on the woman’s health, but the reality is that the man’s health matters just as much.

In fact, nearly half of all infertility cases are due to male factors, like poor sperm quality or underlying imbalances.

Sperm carries more than just DNA. It also carries messages that influence how a child’s genes are expressed (epigenetics) affecting everything from development to immune health and even long-term disease risk.

Men’s Wellness + Fertility Force is a great foundational supplement for men. It delivers essential antioxidants and targeted nutrients to support sperm count and reproductive function.

It also enhances promotes detoxification of environmental toxins which is key in helping protect sperm DNA from oxidative stress, supporting fertility and giving your future child the healthiest possible beginning.

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Shop protein powders

Protein is essential for preconception health—for both men and women. It provides the amino acids needed to support hormone balance, egg and sperm quality, and the development of a healthy uterine lining. For men, specific amino acids like L-carnitine and arginine help support sperm motility and DNA integrity.

Protein also plays a vital role in detoxification, tissue repair, and building a strong foundation for conception and pregnancy. Including a clean, high-quality protein powder in your routine is an easy way to meet daily needs—especially if you’re working on gut healing, detox, or have dietary restrictions.

Best Sellers

Fertility Fuel
Fertility Fuel Sale price$64.00
PreConceive Nutrition
PreConceive Nutrition Sale price$92.00
Fertility Fuel
Fertility Fuel Sale price$64.00
PreConceive Nutrition
PreConceive Nutrition Sale price$92.00
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Meet Ann Shippy, MD

Dr. Ann Shippy has been helping men and women optimize their health before pregnancy for over 25 years.

With Board Certification in Internal Medicine, a Certification in Functional Medicine, and a background as a chemical engineer, she brings a unique blend of data-driven insight and clinical experience to fertility, healthy pregnancy, and baby wellness.

Her supplements, guides, and new book, The Preconception Revolution, reflect her role as a pioneer and trusted leader in the field of preconception health.

More about Dr. Shippy

Don’t start trying to conceive until you’ve read this

Thinking about having a baby? Most doctors aren’t talking about how what you do before pregnancy can profoundly impact your fertility, your ability to conceive and carry a healthy pregnancy, and your future child’s lifelong health.

Every day, you are exposed to chemicals in ways you may not realize. These toxins can quietly build up in the body and affect hormones, egg and sperm quality, and even how a baby’s genes get “turned on or off.”

That’s why understanding your environment, reducing toxin exposure, and supporting your body before you conceive is one of the most powerful things you can do for your baby’s future.

This free guide will help you:

  • Identify where toxins are hiding in your daily life
  • Understand how they can affect fertility and fetal development
  • Learn the most effective ways to reduce exposure
  • Support your body’s natural detoxification systems
  • Choose the right nutrients and habits to create a healthy foundation for pregnancy

Download it now to take the first step toward a healthy pregnancy—and a healthier future for your family.

Success Stories

"At 38, I were told by several doctors that we would never get pregnant and that we should consider adoption. When a family member suggested we go to Dr. Shippy, we had nothing to lose. We did the specialty lab testing, made lifestyle changes, and within a few months, we were expecting. Our daughter was the picture of perfect health. Dr. Shippy’s plan worked miracles for us, and we are truly grateful".

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What’s Not Inside Matters ToO

Gluten-free

Free from gluten to support a healthy gut and reduce inflammation—especially important in preconception.

Dairy-free

Made without dairy to reduce common food sensitivities and support a calm, healthy gut, an essential part of preconception wellness.

Non-GMO

No genetically modified ingredients. Because your body and your baby deserve the cleanest foundation.

Third party Tested

Tested for purity and potency by independent labs, so you can feel confident in every formula.